Shortlist
Print & Outdoor
Print Advertising
Shortlist
Print & Outdoor
Craft - Photography
- Client
- Hyundai Motor Company
Modern vehicles are equipped with advanced safety tech designed to enhance our driving experience, but no feature can shield us from the impacts of climate change—floods, wildfires. Hyundai leads in safety innovation, but the only true defense against these threats is a commitment to Carbon Neutrality. We’ve developed a concept that positions Carbon Neutrality as the ultimate safety feature. Released during COP28, this campaign emphasizes the urgency of climate action.
Credits
- Art Director
- Hamza Hatim
- Creative Director
- Matteo Maggiore