Winners

The Minefields Honey Project

Gold Award

Integrated & Innovation

Integrated and Innovation for non-profit / public service / NGO

Silver Award

Brand Experience

Promotions

Silver Award

Integrated & Innovation

Product / Service Innovation

Bronze Award

Brand Experience

New Use of Media

Bronze Award

Integrated & Innovation

Best Use of Technology

Shortlist

Print & Outdoor

Direct Marketing

Client
Kernel, Ministry of Foreign Affairs of Ukraine

IDEA The Minefields Honey Project - the magic mix of nature and tech helps us to create a product that never meant to exist by turning unsafe areas into flourishing gardens for symbolic honey making. MECHANICS Personnel limited edition jars with details about our issue became a diplomatic tool and were given directly to influential people. The harvested honey became an invitation to fundraising events for Ukraine’s demining.