Winners

Vi Novell 2018

Spain

Nomination

Graphic Design

Packaging

G

Member Club Gold Award

Graphic Design

Packaging

Client
Celler Masroig
Agency
Atipus

Vi Novell – the first wine of the harvest – is bottled to mark the ‘pig slaughter’ festival in November, This young and fruity wine invites you to cast off your shackles. The label exudes this renewed, transgressive spirit. To underscore the idea of ephemeral wine (limited edition) and fast consumption, the wine is given a new label every year. The festival’s theme on the pig and the saints led to this year’s label bearing a sanctified pig.

Credits

Creative Director
Eduard Duch