Spain
Gold Award
Interactive & Mobile
Online Advertising
Nomination
Promotions & New Media
New Use of Media
- Client
- Oxfam Intermón
- Agency
- Tiempo BBDO
Water Recipe is a video tutorial that has a surprise effect. The protagonists present the ingredients to make an exotic recipe, but has to leave the village to look for drinking water because where they live there is no way to get any. The result is a 3 hour video taht the viewer can skip to continue with the recipe or opt help to alleviate the problem by making a donation.
Credits
- Art Director
- Alfonso Palomo
- Copywriter
- Albert Picanyol
- Film Director
- Pol Penas
- Agency Producer
- Ana Vega
- Production Company
- Mamma Team