Austria
Nomination
Print & Outdoor
Mailings
- Client
- Buchberger GmbH & Co KG
- Agency
- Studio Riebenbauer
We created »Wurst« as an Ode to a butcher’s craft & the art of making sausage. At the beginning of every sausage there is life. And death. This gave birth to the idea of a musical 5 act play. The classical drama as the most direct & genuine form of artistic expression, served as a stage for the work. This was translated in form of a Vinyl Record, to be sent as direct mail to Top Chefs and Food Industry tastemakers. Only original recordings of Buchbergers farm were used.
Credits
- Creative Director
- Franz Riebenbauer
- Concept
- Franz Riebenbauer
- Art Director
- Brini Fetz
- Film Director
- Patrick Tafner
- Photographer
- Ingo Pertramer
- Programmer
- Oliver Spies
- Sound Designer
- Denise Schindele