Portugal
Bronze Award
Design
Corporate Brand Identity
- Client
- XXIII Portuguese Government
The 23rd Portuguese Government updated it's visual identity, better adapting it to the use of social networks and digital services. In the logo, in addition to the aforementioned adaptability to the digital context, it was important to respect the integrity of national symbols: the new logo related to the flag without reproducing it's complexity. The identity system was fully adapted and developed with concerns for recognizability, efficiency and contemporaneity.
Credits
- Art Director
- Eduardo Aires
- Creative Director
- Eduardo Aires
- Photographer
- Nuno Moreira