Germany
Gold Award
Film & Audio
Online Videos
- Client
- Zalando
- Agency
- Accenture Song Germany
Millions of shared stories show: buying and selling pre-owned fashion online can be annoying – even dramatic. This film tells one of these interactions and underlines it through the singing of the protagonist Lubalin. He plays the seller, the lost buyer, and the hero with the answer: Zalando Pre-owned, the drama-free shopping experience without annoying conversations. Through a TikTok aesthetic, we stay close to the videos our audience usually consumes on social media.
Credits
- Director of Photography
- Nicolai Niermann
- Film Director
- Alice Moitié
- Production Company
- Iconoclast Germany GmbH
- Slaughterhouse
- Programmer
- Emma Paraschiakou
- Sound Designer
- Massive Music Berlin
- Creative Officer
- Thomas Knüwer
- Account Supervisor
- Nina Hartmann
- Strategist
- Daniela Pöhnl
- Editor
- Bo Ismono
- Artist, Composer, Singer
- Lubalin