Miriam Plon Sauer

Miriam is SVP Global Strategy Director for McCann Worldgroup. In this role, Miriam leads brand development work across IKEA and L’Oreal brands for the network.
With 20 years of professional experience working with strategy at both creative, digital and media agencies, Miriam has developed a deep understanding of what it takes to build and grow brands. She has become a strong advocate for a more holistic and inclusive definition of brand strategy, and for agencies assuming a greater responsibility in making creativity a force for good and driving positive change in the industry.

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