Zurich’s Antiquarian Book Fair invites visitors to discover valuable old books by the greatest thinkers of all time. This unique cultural event was advertised with Helvetica typography on billboards showing bookshelves in a minimalist style. Bright coloured lettering announces famous authors who will be present, not in the flesh, of course, but certainly in spirit, represented by their books.
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Antiquarian Book Fair
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Graphic Design
Graphic Communication
Details
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Credits
Client:
FINE BOOKS, Zürich
Agency:
Account Director:
Sonia Ducu
Account Manager:
Sarah Schuler
Art Director:
Rémy Steinmann
Copywriter:
Martin Spillmann
Creative Director:
Martin Spillmann
Executive Creative Director:
Raul Serrat
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