In 2017, neighbouring Slovenia and Croatia legally – and very publically – disputed the ownership of teran wine. While the media hotly debated the wine problem, the Štorija wine store found a solution: Camouflask, a unique set of self-adhesive labels with humorous designs and wordplays on the name teran were given away with every purchase of teran. Now wine-lovers could simply cover up the ‘problematic’ label and move on to more pleasant topics of discussion.
Camouflask
Awards
Nomination
Graphic Design
Graphic Communication
Details
Categories:
Country:
Year:
Credits
Client:
Štorija wine store
Agency:
Art Director:
Martina Kokovnik Hakl
Copywriter:
Aljoša Bagola
Sara Mekinc
Robert Bohinec
Creative Director:
Aljoša Bagola
Sara Mekinc
Designer:
Martina Kokovnik Hakl
Digital Designer:
Aleš Krdžić
Other:
Gal Ancelj
Project Manager:
Katja Grosman
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