FRANK

The Truth Project – Frank explores truth in the digital age, focusing on how visual design shapes narratives. As both brand and platform, “Frank” champions transparency through “reverse AI,” revealing the sources behind AI-generated images. With a minimalist identity and clear visual language, it promotes authenticity. Through social media, campaigns, and interactive tools, Frank invites users to rethink truth in digital storytelling.

Awards

Student Shortlist

Details

Credits

Istituto Marangoni Design School / Milan

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