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Geneva Airport – Illustration System

The illustration system draws from toggle switch UIs, implying action and motion. Inspired by flags, colorful images uplift the atmosphere and excel in motion design, highlighting versatility. Grid-based icons form a visual toolkit, sparking visitor creativity in message interpretation.rnThis campaign allowed the airport to promote its shops and restaurants in a fresh way, resulting in a 4.8% increase in average spending per passenger in 2023 compared to 2019 (pre-covid)

Awards

Shortlist Design Illustration

Details

Categories:

Country:

Year:

Credits

Client:

Geneva Airport

Agency:

ParentiDesign: The Branding Studio / Geneva

Designer: Nicolas Bula
Photographer: Amelie Touchet

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