Board games give people something that technology can’t give: human touch. Then we launched Hasbro Stories, the first web series written by users and interpreted by some of the most famous Italian Youtubers. We asked Hasbro fanbase to tell us real stories of memorable challenges with Hasbro board games. With a double goal: encouraging young people to discover the fun of play together with Hasbro board games and awake dormant memories of parents.
Hasbro Stories – “The Princess”
Awards
Member Club Gold Award
Film & Radio
Online/Viral Videos
Details
Categories:
Country:
Year:
Credits
Client:
Hasbro Italy
Agency:
Account Manager:
Marianna Del Curto
Art Director:
Ciro Visciano
Copywriter:
Daniele Papa
Creative Director:
Domenico Manno
Digital PR:
Vanessa Carmicino
Laura Colciago
Marketing Manager:
Lavinia Capresi
Strategic Planner:
Matteo Bellisario
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