Helsingin Sanomat – Finland’s most influential newspaper wanted to illustrate the importance of quality journalism and highlight today’s social issues. This gave rise to a concept called The Art of Journalism, whereby Helsingin Sanomat’s most in-depth articles were given to Finland’s twelve most celebrated artists and one artificial intelligence for them to transform these millions of words into 13 pieces of poster art.
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Helsingin Sanomat – The Art of Journalism
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Credits
Client:
Helsingin Sanomat
Agency:
Account Director:
Noora Murremäki
Art Director:
Matti Virtanen
Erno Reinikainen
Client's Representative:
Terhi Vaalavuo
Veera Siivonen
Concept Designer:
Juhana Hokkanen
Copywriter:
Tuomas Perälä
Creative Director:
Jyrki Poutanen
Design Director:
Alo Valtere
Illustrator:
Jani Tolin
Sanna Annukka
Tuomas Korpi
Klaus Welp
Tekla Valy
Janine Rewell
Helena Vaari
Erik Bruun
Meeri Koutaniemi
Mika Melvas
Nanna Susi
Ville Tietäväinen
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Women should not be worth less
Publicis Communications Schweiz

