Independence – First person experience

For Georgia’s 2025 Independence Day, the film reminded citizens they are not spectators of history but its actors—recreating 8,000 years of milestones in first-person POV. From the birth of winemaking to independence and resistance, scenes were made instantly recognizable through meticulous cinematography and production design. Historic figures came alive via AI face-replacement, making history feel immediate and real.

Awards

Shortlist Integrated & Innovation Integrated Campaigns for Commercial Brands

Credits

Supermarket / TbilisiIndustria PMC / TbilisiPOSTRED / Tbilisi

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