Signify is an electronic signature platform. To promote its features and to create positive brand awareness, we created a unique campaign for Independence Day of Georgia (Population: 3.72 million). As Georgia still Struggles for independence from Russian Dominance, we decided to digitalize the Independence act (initially signed by 88 members of the supreme council) and by using Signify tools created an unlimited signature space, so that every Georgian could reaffirm it.
Independence Is Ours
Awards
Silver Award
Interactive & Mobile
Interactive Campaigns
Bronze Award
Brand Experience
PR / Events
Details
Categories:
Country:
Year:
Credits
Client:
Signify
Agency:
Agency Producer:
Mariam Lobzhanidze
Art Director:
Teona Shelia
Copywriter:
Irina Sakvarelidze
Sophie Ivanishvili
Creative Director:
Nino Gordeladze
Bibi Asatiani
Designer:
Natia Kvaratskhelia
Sergo Titenkov
Meko Chikadze
Graphics:
Giorgi Borchkhadze
Head of Advertising:
Natia Zarnadze
Head of Social Media:
Nato Belkania
Other:
Mariam Gogodze
Tinatin Khapava
Vato Kavtaradze
Beqa Meparishvili
Strategist:
Mariam Chkhaidze
Elene Gugushvili
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