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Mister Cimba Presents: The Nightmare of Counterfeiting with Bruno Aleixo

When besieged by counterfeiters, savvy businesses get creative. Presenting the world’s first Sock-Motion™ (at least that we are aware of, imagine if this was a counterfeited idea) animation with 99 unique socks that doubles as a contest for fans. Surprisingly, it might have attracted more counterfeiters with all its reach, but fans stood strong, boosting sales by 167% and website traffic by 248%. Crisis averted, for now.

Awards

Gold Award Design Motion Graphics
Shortlist Film & Audio Craft – Direction, Cinematography and Editing
Shortlist Film & Audio Craft – animation, VFX, CGI and 3D

Details

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Credits

Client:

Mister Cimba

Agency:

Graficalismo Design Studio / Lisboa

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