In collaboration with Germany’s Foreign Office, HORNBACH transformed the listed building into an iconic and thought provoking signal. Even where advertising was forbidden. With the project itself. A construction site, made to unite with craftsmen from every nation and their collaborative work.
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Credits
Client:
HORNBACH Baumarkt AG
Agency:
Agency Producer:
Kerstin Heffels
Art Director:
Felix Pfannmüller
Copywriter:
Marlon Fischer
Creative Director:
Guido Heffels
Photographer:
Rüdiger Nehmzow
Production Company:
PARTIZAN GmbH Berlin
Berlin Foundation
Sound Designer:
Martin Woost
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