More and more people only read news headlines without thoroughly reading the article. However, the content cannot be understood by its headline due to its extreme synthesis and clickbait nature. The Times and Sunday Times removed the headlines from all the articles on their platforms to make people actually read the articles, thus turning browsing into reading.
Read Stories not Titles
Awards
Gold Award
European Student of the Year
Communication Ideas
Member Club Gold Award
European Student of the Year
Communication Ideas
Details
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Art Director:
Alberto Boni
Andrea Bianchi
Aurora Panero
Copywriter:
Valentina Barelli
Lamberto Sechi
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Gold Award European Student of the Year Communication Ideas
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Filmakademie Baden-Württemberg
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Member Club Gold Award European Student of the Year Communication Ideas
Madame Charlotte
Jasmine Jacot-Descombes
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Member Club Gold Award European Student of the Year Communication Ideas
Die Augenhöhe (The place where eyes can level)
Lenka Reschenbach, Laura Besler und Dominika Huber