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Sparkles of Superpowers

During Ukraine’s two-year war, children faced bombs, destroyed streets, and frequent air raid sirens, spending time in dark bomb shelters. Over a thousand kindergartens were destroyed, halting their normal development. To help children continue learning under stressful conditions without Internet or electricity, we introduced superhero companions. Based on UNICEF’s 16 essential skills for 2 to 6-year-olds, these superheroes teach crucial skills in a fun and engaging way.

Awards

Shortlist Design Any Other

Details

Categories:

Country:

Year:

Credits

Client:

UNICEF

Agency:

McCann / Kyiv

Art Director: Ivan Holovlov

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