Our goal was to cleverly combine emotional storytelling with the outstanding camera features to create a larger brand story. That’s why we used a very special testimonial: A little spider who falls in love with the new Galaxy S22 Ultra when she sees an advertising motif for the phone on the opposite wall.nNo wonder because the smartphone’s camera lenses are very reminiscent of spider eyes. Following an emotional roller coaster, we witness an unforgettable happy end.
The spider and the window
Awards
Gold Award
Film & Audio
Craft – animation, VFX, CGI and 3D
Silver Award
Film & Audio
TV/Cinema Commercials
Silver Award
Film & Audio
Online Videos
Silver Award
Film & Audio
Craft – Direction, Cinematography and Editing
Bronze Award
Film & Audio
Craft – Music and Sound
Details
Categories:
Country:
Year:
Credits
Client:
Samsung Electronics GmbH
Agency:
Agency Producer:
Andrea Roman-Perse
Juliane Ellrich
Brigitte Marcinek
Art Director:
Fabio Silva
Carlos Karan
Alina Baumgardt
Andrea Lalanda
Brand Strategist:
Maximilian Ginter
Camera:
Hunter Daly
Copywriter:
Andres Blumenthal
Mario Loncar
Creative Director:
Helge Kniess
Valentin Dietmar
Creative Technologist:
Benjamin Kleinert
Viktor Kislovskij
Music Agent:
Marcus Linde
Other:
Elisabeth Andersen
Martin Schuerger
Christian Konzack
Dennis May
Andreas Pauli
Benjamin Merkel
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