Track to the Future – A Talk Show on Wheels

We created (probably) the world’s first talk show on wheels. Track to the Future’s 5 episodes were filmed in motion in front of live passengers, each in a different location: the Helsinki metro, tram, the Suomenlinna ferry, a bus and the Kutsuplus minibus shuttle. The finished series was broadcast on YouTube, with ‘highlights’ being leaked to (and always published by) the yellow press in advance of each episode.

Awards

Nomination Film & Radio TV Commercials

Details

Credits

358

Art Director: Ale Lauraéus
Client Team Director: Veera Kivimäki
Copywriter: Antti Tähtinen
Graphics: HP Savolainen

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