“Yiayia and friends” is a multi-faceted project that re-imagines and re-introduces traditional notions of life, superior quality food products, culinary objects and epicurean artefacts of yesteryear. Yiayia becomes the hero of the packaging while delightful illustrations full of joy, humour and an appetite for life are drawn to tell the unique brand story. The carefully selected textures and colour palette enhance the “tasty” feeling that the project exudes.
Yiayia and friends packaging
Awards
Member Club Gold Award
Design
Any Other
Details
Categories:
Country:
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Credits
Client:
Nacaro Foods
Agency:
Account Manager:
Kostas Poulopoulos
Accountant:
Evi Blazou
Art Director:
Ilias Pantikakis
Copywriter:
Giannis Gougoulias
Creative Director:
Vangelis Liakos
Yiannis Charalampopoulos
Alexis Nikou
Designer:
Eleftheria Straka
Director of Photography:
Kostas Pappas
Film Director:
Alexis Karnoutsos
Graphics:
Valisis Skandalos
Panagiotis Archontis
Illustrator:
Adamantia Chatzivasileiou
Programmer:
Giannis Theodoridis
Konstantinos Gounaris
Sound Designer:
Karolos Gakidis
More Any Other Works
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Shortlist Design Any Other
Drops Of Life
Leo Ukraine / Kyiv
-
Bronze Award Design Any OtherShortlist Interactive & Mobile Interactive DesignShortlist Interactive & Mobile Data Visualisation
Galaxy Time
Leo Germany / Frankfurt am MainMetaDesign
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Gold Award Brand Experience New Use of MediaSilver Award Design Any OtherShortlist Interactive & Mobile Digital Service Experience
CAMDOM. The first digital condom
INNOCEAN / Berlin