Recounted only with white typo on a black background, the story recounts how two boys, who are best friends, meet one day for dinner after football practice. The white text gradually darkens as the story recounts the part of the return home and the emergence of a car until it becomes so dark it’s almost impossible to read. Super: Wear a reflector. Always.
The Way Home
Awards
Silver Award
Film & Radio
Cinema Commercials
Details
Categories:
Country:
Year:
Credits
Client:
SpareBank 1
Agency:
Art Director:
Per Erik Jarl
Copywriter:
Christian Hygen
Creative Producer:
Aram Zarkoob
Designer:
Pia Lystad
Graphics:
Adam Gruner
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Nothing but the fruit
BBDO Berlin
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There is no bigger prize than sharing
Leo Burnett Madrid
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Nomination Film & Radio Cinema CommercialsNomination Film & Radio TV Commercials
When you have a minute – Circle
HEIMAT Berlin