moemax – Ersatzträume

Many people have difficulty falling asleep. One of the leading causes is unsuitable mattresses and beds. Many try to outsmart their insomnia by listening to the radio or podcasts. Hence, commercials were aired, especially at night, to facilitate sleep with an imaginary journey. Anyone who still hadn’t fallen asleep by the end of the commercial at least found out that moemax had a special offer on mattresses during the evening.

Awards

Nomination Film & Audio Audio/Radio Commercials

Details

Credits

Demner, Merlicek & Bergmann

Copywriter: Philipp Siegwardt Alistair Thompson
Creative Director: Alistair Thompson

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