30 Years of FREITAG: The Donnerstag Weeks

For their 30th anniversary, FREITAG paid tribute to and thanked all the imitators who have helped to make them something of an original over the years. A special nod went to one of Switzerland’s largest supermarkets, which mass-produced a plastic bag copy named «Donnerstag» in the early 90s. With the F13 COPY CAT, FREITAG transformed this imitation into an upcycled original. The one-offs were sold exclusively during the «Donnerstag Weeks» at their Flagship Store Zurich.

Awards

Bronze Award Design Spatial Design

Details

Credits

FREITAG lab. ag / Zürich

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