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Pohl Rebranding

Rebranding for the table base manufacturer Pohl across all relevant online and offline channels. Based on one thing: Pohl is constant. The same location, the same employees, the same products, the same premium quality. Unchanged for almost 80 years. One might think it’s boring. But to make it clear: Pohl is not dull, Pohl stays stable. This becomes the core of the brand, embodying what long-term partners and customers appreciate and would not want to change.

Awards

Shortlist Design Corporate Brand Identity

Details

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Credits

Client:

Pohl & Co. Metallwarenerzeugung GmbH & Co. KG

Agency:

Fredmansky / Linz

Creative Director: Marco Steiner

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