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Bloco Bar

Blocoblocobloco.The brand’s strategic principle was built upon creating an identity system that generates original digital content about the music, food, and drinks at the bar for a diverse, international audience. The sound system of the space inspired the creation of the vertical block logo, where the “o’s” are mouths speaking to the world using the free and easy-to-implement text-to-speech feature with robotic and synthetic voices that evoke electronic music samples.

Awards

Bronze Award Design Corporate Brand Identity

Details

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Credits

Client:

Bloco

Agency:

Graficalismo Design Studio / Lisboa

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