BRUSCO

Inspired by rough sea, the texture of BRUSCO’s Tail Pads and Leashes guarantees maximum adherence in critical waves. The packaging follows BRUSCO’s emotional nature. The sound of opening the bundle, akin to waves washing against the shore, echoes the pronunciation of the brand name itself. The typeface is robust, heavy and curvilinear. Twirls from the Atlantic are represented by the contrasting shapes reminiscent of the harsh sensation of waves hitting the coast.

Awards

Nomination Design Packaging
Nomination Design Typography
Member Club Gold Award Design Corporate Brand Identity

Credits

This is Pacifica

Art Director: Filipe Mesquita Pedro Mesquita Pedro Serrão
Creative Director: Filipe Mesquita Pedro Mesquita Pedro Serrão
Designer: Pedro Mesquita Filipe Mesquita Pedro Serrão
Director of Photography: Nuno Moreira João Sousa
Film Director: João Sousa
PRO Surfer: Nic Von Rupp Miguel Blanco
Photographer: João Sousa Nuno Moreira
Type Edition: Luis Bondovas

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