On 24 June 2020, FCB Hamburg became CarlNann GmbH, following a 100-per-cent management buyout by the two managing directors, Michael Carl and Christoph Nann, ushering in a new brand with a new mind-set and a new idea. The logo resembles a well-placed punchline. No Chi-Chi, no blah, no pastel-mauve something or other, no lightning, no lighthouse, no bolt. Simply CarlNann. The logo takes up the entire space within the defined limits – like a good idea.
CarlNann Corporate Brand Identity
Awards
Bronze Award
Design
Corporate Brand Identity
Details
Categories:
Country:
Year:
Credits
Client:
CarlNann GmbH
Agency:
Account Manager:
Julia Cornils
Art Director:
Tizian Leschke
Thiesjan Ruchholz
Creative Director:
Patrik Hartmann
Idea & Concept:
Tizian Leschke
Manager (CCO):
Christoph Nann
Manager (CFO):
Michael Carl
Producer:
Silke Hoppe
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