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Census 2021

Visual style of Census 2021. The logo is stylized number 2021 – the year it takes place. Numbers are created of symbols representing People, Statistics, Geographical data and Housing. No.2 from the logo becomes a mascot. The illustrations are based on infographic elements as charts, arrows, pins etc, but with a fun twist. The identity is friendly, playful and fresh as it needed to get rid of the stigma from previous censuses which were regarded as bureaucratic harassment.

Awards

Member Club Gold Award Design Corporate Brand Identity

Details

Categories:

Country:

Year:

Credits

Client:

Czech Statistical Office

Agency:

Art Director: Jan Moucha
Copywriter: Jan Moucha
Creative Director: Jan Moucha
Designer: Jan Moucha
Illustrator: Jan Moucha
Motion Designer: Marcelo Bazani

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