On September 2015, the scandal over VW cheating pollution emissions tests was topic No. 1 in the media. This ad for the environmentally friendly tram system in Zürich (the real people’s car) was published precisely at this time.
Clean Volkswagen
Awards
Nomination
Print & Outdoor
Newspaper Advertising
Details
Categories:
Country:
Year:
Credits
Client:
VBZ public transport
Agency:
Account Executive:
Pascal Trütsch
Art Director:
Marcel Schläfle
Client Supervision:
Heinz Vögeli
Copywriter:
Markus Ruf
Creative Director:
Markus Ruf
Danielle Lanz
Graphics:
Laura Hofer
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