cucinaAlchimia – institute for experimental cuisine

The goal was to create a new and outstanding appearance for cucinaAlchimia. A brand design that shows at first glance what is to be expected and immediately differentiates itself from the competition. To achieve that, inspiration was taken from the business concept, and three main topics were identified: exploration, transformation, and sustainability. Out of those topics, a finely crafted yet improvised looking rough look and feel was deduced.

Awards

Bronze Award Design Corporate Brand Identity

Details

Credits

Heimat Wien – HMT Marketing GmbHStudio FREUDE – FRD Design GmbH

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