Even serious news deserve a weekend

BI is the weekend supplement of the weekly national newspaper Sol. The Sol newspaper covers serious news in fields such as business, sports, international news and politics. It’s deemed by most readers as a traditional publication, serious and professional.rnBI on the other hand is the weekend supplement of Sol. It’s a smaller magazine format, lighter in tone, featuring in-depth interviews with celebrities and covering mostly entertainment, travel and lifestyle topics.

Awards

Nomination Print & Outdoor Newspaper Advertising

Details

Credits

Y&R Lisbon

Art Director: Pedro Ferreira
Copywriter: Judite Mota
Creative Director: Pedro Ferreira Judite Mota
Head of Studio: Quiná
Illustrator: Bernardo Majer

More Newspaper Advertising Works

  • Nomination Print & Outdoor Newspaper Advertising
    Umparken im Kopf

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  • Nomination Print & Outdoor Newspaper Advertising
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  • Nomination Promotions & New Media Promotions
    Nomination Print & Outdoor Newspaper Advertising
    Nomination Print & Outdoor Poster Advertising
    Women should not be worth less

    Women should not be worth less