In a period of crisis and inflation, Jumpers had to freeze its budget and spend a year without being able to communicate. In this context and with a tight budget, we had to be highly visible to connect with the target audience. Faced with a fresh crisis, we took a risk and disrupted traditional advertising methods, we created a new way of doing things: Ad Sharing. Or, in other words, advertising in conjunction with other brands to combat inflation and boost its impact.
Fifty-fifty ads
Awards
Bronze Award
Integrated & Innovation
Integrated Campaigns for Commercial Brands
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Jumpers
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