“Firecrackers? No, thanks!” is a campaign that shows three illustrated animals, that are closest to peoples’ hearts. The story exposes the consequences of firecrackers, that too many people still consider holiday fun. The sad and suffering look on the faces of the animals attracts attention and awakens emotion, while the powerful headlines convey the straightforward message. The posters didn’t just provoke emotions, they also sparked conversation about the problem.
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Firecrackers? No, thanks!
Awards
Member Club Gold Award
Print & Outdoor
Poster Advertising
Member Club Gold Award
Print & Outdoor
Newspaper Advertising
Details
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Credits
Client:
TAM-TAM
Agency:
Agency Producer:
Nika Frece
Art Director:
Ljubo Bratina
Copywriter:
Medeja Kraševec
Creative Director:
Tine Lugarič
Designer:
Ciril Trček
Illustrator:
Ilustra
Ljubo Bratina
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