Lives way more interesting than yours

Most people are not as adventurous as they think they are. In fact, as this campaign shows, ordinary objects have travelled much farther than have most people. Exciting stories of a paper clip, lighter, coin and pencil poke fun at people’s sedentary lives.

Awards

Gold Award Print & Outdoor Magazine & Trade Advertising

Details

Credits

Art Director: José Filipe Gomes
Business Director: Susanne Plümecke
Copywriter: Pedro Lourenco Patrik Lenhart
Creative Director: Myles Lord Gabriel Mattar Ricardo Wolff
Designer: Nadine Kunst
Photographer: Zé Anderson

More Magazine & Trade Advertising Works