The visual identity principle is based on the idea of a shifting attitude and potential source of formatting. This approach requires us to reinvent ourselves each time and invites the viewer to adjust their views. Nothing is guaranteed. The graphic is based on a stripped-down vocabulary and reduced to its simplest expression: black and white, a uncluttered lineal character (Gotham) in which the offset constantly finds renewed variations for all applications.
Musée National Picasso Paris
Awards
Silver Award
Design & Craft
Corporate Brand Identity
Details
Categories:
Country:
Year:
Credits
Client:
Musee National Picasso Paris
Agency:
Art Director:
Laurent Ungerer
Anna Radecka
Creative Director:
Laurent Ungerer
Designer:
Agathe Hondré
Graphics:
Juilien Boulard
Video:
Marco Maione
More Corporate Brand Identity Works
-
Nomination Design & Craft Corporate Brand Identity
EPDA: Packaging Turnover
Depot WPF
-
Nomination Design & Craft Corporate Brand Identity
Gira Icon System
schmitz Visuelle Kommunikation
-
Nomination Design & Craft Corporate Brand Identity
Kyrö Distillery Company
Werklig