The goal was to revive the 1970s cult classic, medical SPA “Nemunas”, a symbol of Cold War monumentalism and grandeur in Lithuania. The repetitive lines in the logo’s monogram revisit the systematic style common to the 70’s Lithuanian architecture, while the illustrations celebrate the style of the modernist folklore lino cutting, the main cultural & artistic trend of that era.
Nemunas
Awards
Bronze Award
Design
Corporate Brand Identity
Details
Categories:
Country:
Year:
Credits
Client:
Citus
Agency:
Art Director:
Kristina Alijošiūtė
Creative Director:
Kristina Alijošiūtė
Designer:
Ugnė Rėčkė
Illustrator:
Lina Vyšniauskaitė
Other:
Indrė Baltušė
Photographer:
Kernius Pauliukonis
Dovaldė Butėnaitė
Video:
Šarūnas Apalainis
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