MPDL commissioned a positive campaign to highlight development and entrepreneurship projects in the Sahel, celebrate its people’s resilience, and its women, the region’s entrepreneurial driving-force. Women featuring on these prints look to the future with hope. Empowered, they are ready to move forward despite the odds. This idea is further supported by the composition and the colour visually inspired by their own culture.
Sahel
Awards
Nomination
Print & Outdoor
Craft – Illustration
Member Club Gold Award
Print & Outdoor
Craft – Illustration
Details
Categories:
Country:
Year:
Credits
Client:
MPDL
Agency:
Art Director:
Margarita Castaño
Creative Director:
Margarita Castaño
Designer:
Margarita Castaño
Illustrator:
Margarita Castaño
Strategy Director:
Nacho Álvarez-Borrás
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