To draw an analogy with the Galaxy S8 as a new iconic design on the Swiss market, the device was launched on the same day that Switzerland’ s biggest daily newspaper underwent a complete redesign. The message “the Samsung Galaxy S8 is synonymous w/ revolutionary design” reached 4 million contacts, and sales for the Galaxy S8 were up more than 40% compared to the S7 launch, seeing Samsung overtake Apple for the first time in Switzerland.
Samsung – Newspaper Design Edition
Awards
Gold Award
Print & Outdoor
Newspaper Advertising
Silver Award
Graphic Design
Graphic Communication
Silver Award
Print & Outdoor
Mailings
Nomination
Graphic Design
Editorial Design
Details
Categories:
Country:
Year:
Credits
Client:
Samsung
Agency:
Art Director:
Matthias Fürst
Consultant:
Vanessa Zwinselmann
Copywriter:
Lukas Amgwerd
Creative Director:
Dennis Lück
Lorenz Clormann
Samuel Wicki
PR Consultant:
Daniela Chiani
More Editorial Design Works
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Nomination Print & Outdoor Newspaper Advertising
Umparken im Kopf
Scholz & Friends
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Nomination Print & Outdoor Newspaper Advertising
Weapon Recall
Scholz & Friends
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Nomination Promotions & New Media PromotionsNomination Print & Outdoor Newspaper AdvertisingNomination Print & Outdoor Poster Advertising
Women should not be worth less
Publicis Communications Schweiz