The key objective of this campaign is to raise awareness of the difficulties that autistic people face when engaging in social interaction. Many of them crave social contact, yet they find such situations extremely stressful or outright frightening. Hence, social contact is symbolized by two painted hands, while the depicted animals illustrate a situation of fear.
Social contact can be frightening
Awards
Silver Award
Print & Outdoor
Poster Advertising
Silver Award
Print & Outdoor
Newspaper Advertising
Nomination
Print & Outdoor
Magazine & Trade Advertising
Details
Categories:
Country:
Year:
Credits
Client:
Autism Forum Switzerland
Agency:
Account Executive:
Roth Anita
Art Director:
Isabelle Hauser
Copywriter:
Markus Ruf
Creative Director:
Danielle Lanz
Markus Ruf
More Magazine & Trade Advertising Works
-
Nomination Design & Craft Illustration and PhotographyNomination Print & Outdoor Magazine & Trade Advertising
There is always a clever mind behind it – Daniel Libeskind
Scholz & Friends
-
Nomination Print & Outdoor Magazine & Trade Advertising
Tesco Iceberg
MADE BY VACULIK
-
Nomination Print & Outdoor Magazine & Trade Advertising
Get Adopted
BBDO Berlin