An original connection between Italian talent and Japanese tradition designed to renew the partnership between Toyota and the Olympic and Paralympic Committee through the celebration of courage: seven sports champions, all members of the Toyota Team, reveal the most demanding challenge they had to face to become Unbreakable.
The Unbreakable
Awards
Bronze Award
Integrated & Innovation
Integrated Campaigns for Commercial Brands
Details
Categories:
Country:
Year:
Credits
Client:
Toyota Motor Italy
Agency:
Account Director:
Marco Marinucci
Account Manager:
Elena Ravioli
Serena Giovinazzo
Flavia Gajo
Account Supervisor:
Paola Giordo
Agency Producer:
Federico Salvi
Fulvio Biavaschi
Art Director:
Giambattista Menna
Copywriter:
Roberto Ottolino
Creative Director:
Fabrizio Caperna
Designer:
Simone Perriccioli
Director of Photography:
Andrea Rainoldi
Film Director:
Giovanni Bedeschi
Illustrator:
Margherita Premuroso
More Integrated Campaigns for Commercial Brands Works
-
Shortlist Integrated & Innovation Integrated Campaigns for Commercial Brands
Shortcuts
RENEGÃDZ / PragueMcCann / PragueMcCann Boost / PragueHero & Outlaw / Prague
-
Shortlist Integrated & Innovation Integrated Campaigns for Commercial Brands
Once You See It, You Can’t Unsee It
Windfor's / TbilisiAdvan Production / Tbilisi
-
Shortlist Integrated & Innovation Integrated Campaigns for Commercial Brands
Independence – First person experience
Supermarket / TbilisiIndustria PMC / TbilisiPOSTRED / Tbilisi