Paradores’ “Unforgettable” campaign shows how the experiences lived in these unique places leave an indelible mark on people. To execute it, we collaborated with 8 artists from all over the world to create unique pieces of art to highlight one of the company’s core values: art and culture. This campaign visually transmits that what is experienced in a Parador is not just a passing moment, but an emotional experience, becoming an unforgettable memory.
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Unforgettable
Awards
Shortlist
Print & Outdoor
Craft – Illustration
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Credits
Client:
Paradores
Agency:
Creative Director:
Pablo Mendoza
More Craft – Illustration Works
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Verlag Anton Pustet – Shop Window
PunktFormStrich OG / Salzburg
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Darbo Syrup – Fantastic Fruit Worlds
Demner, Merlicek & Bergmann / DMB. / Vienna
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Genius LociSilver Award Print & Outdoor Craft – IllustrationBronze Award Design IllustrationShortlist Design Packaging

Minefield Honey: Designing Hope
Saatchi & Saatchi Ukraine / Kyiv

