“Awesome Is For Everyone” is the global concept of Galaxy A: a smartphone designed for Gen Z. Yet, how to translate this idea into something more relevant for this generation, the generation of social causes? New dances go viral on Tiktok every day, but how many of them are truly for everyone? In partnership with an NGO supporting people with disabilities, the first TikTok dance challenge was created to be danced in wheelchairs.
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Member Club Gold Award
Film & Radio
TV/Cinema Commercials
Details
Categories:
Country:
Year:
Credits
Client:
Erste Bank
Agency:
Art Director:
Mike Nagy
Copywriter:
Andreas Putz
Creative Director:
Mike Nagy
Andreas Putz
Film Director:
Nathan Price
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Haters
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