Everybody in Neaples knows the language of La Scaramantica, an idiom spoken with propitiatory gestures like the sign of the horns, crossing fingers, or throwing salt. La Scaramantica 23, the Christmas gift box from Voiello, is inspired by these gestures, designed by the Naples-based fashion designers Vnmns1926. Their style merges Neapolitan tradition with a contemporary, glam, and ironic twist, seen in the plates, runner, and limited-edition Gran Spaghetto packs.
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- Voiello – La Scaramantica 2023
Voiello – La Scaramantica 2023
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