ekn Footwear and designer Rokaiya Ahmed Purna present the “Designed in Bangladesh. Made in Europe” sneaker, confronting fashion exploitation. We’ve reshaped the supply chain, highlighting underrepresented nations. On a modest budget, we reached 140M. Sales back Rokaiya’s initiatives elevating Bangladeshi creatives globally. Together, we promote change, envisioning a world where powerful ideas foster justice.
Designed In Bangladesh. Made in Europe.
Awards
Bronze Award
Brand Experience
PR / Events
Shortlist
Integrated & Innovation
Integrated Campaigns for Commercial Brands
Shortlist
Interactive & Mobile
Social Media Campaigns
Details
Categories:
Country:
Year:
Credits
Client:
ekn footwear
Agency:
Agency Producer:
Jan-Ole Brendel
Creative Director:
Marek Bäuerlein
Designer:
Mitja Schneehage
Julia Fiedler
Jakob Reinhard
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