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Operation #OCEANDETOX

While the virtual world rapidly changes, real world environmental problems keep piling up. WWF decided to connect the two. With saveyour.world: a metaverse platform that helps the real world. The 1. chapter: Operation #OceanDetox. A WEB 3.0-based, immersive experience that allows people to experience the problem of waste in the oceans in a new way, to make them aware of the urgency to act. And provides the opportunity to do so. By buying individually designed trash NFTs.

Awards

Bronze Award Interactive & Mobile Interactive & Mobile for non-profit / public service / NGO

Details

Categories:

Country:

Year:

Credits

Client:

WWF Germany

Agency:

Digitas Pixelpark / HamburgDigitas Pixelpark

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