Vienna is home to some of the world’s most iconic artworks. 100 years ago, their artists fought for the free expression of their art. 100 years later, Facebook and Instagram’s algorithms make their fight obsolete. And label Viennese art „pornographic“. Leading to blocked accounts and deleted posts. Our brief was to advertise Vienna’s cultural heritage in this very climate. We created an integrated campaign to protest censorship: On OnlyFans, in print and radio.
Act against Algorithm
Awards
Gold Award
Integrated & Innovation
Integrated and Innovation for Non-profit/Public Service/NGO
Details
Categories:
Country:
Year:
Credits
Client:
Vienna Tourist Board
Agency:
Art Director:
Denise Danninger
Casefilm:
Mateusz Najder
Copywriter:
Franziska Brunner
David Schneider
Johanna Philipp
Creative Director:
Michael Maria Morgenbesser
Motion Design:
Julian Frener
Other:
Werner Singer
Andreas Putz
Franziska Lequen
Sandra Ulrich
More Integrated and Innovation for Non-profit/Public Service/NGO Works
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Bronze Award Integrated & Innovation Integrated and Innovation for Non-profit/Public Service/NGO
Bake Against Poverty
Grayling Austria
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Bronze Award Integrated & Innovation Integrated and Innovation for Non-profit/Public Service/NGO
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Bronze Award Integrated & Innovation Integrated and Innovation for Non-profit/Public Service/NGO
Easter Gif Attack
Bickerstaff.734