BMW Switzerland wanted to invite customers with high expectations to an exclusive event: a class on plating and presentation hosted by the award-winning Heiko Nieder. So individual mailings that were as exclusive and unique as the event itself were sent out. For once, Heiko Nieder didn’t paint plates, but sheets of paper, with colours made from real food using a special process devised by a colour expert. The results were vibrant and expressive works of art.
BMW Culinary Art
Awards
Gold Award
Print & Outdoor
Direct Marketing
Details
Categories:
Country:
Year:
Credits
Client:
BMW (Schweiz) AG
Agency:
Account Director:
Dominic Häuptli
Daniela Bilotta
Art Director:
Cinthia Stettler
Chief Creative Officer:
Raul Serrat
Copywriter:
Kelsang Gope
Creative Director:
Florian Birkner
Thomas Lüber
Director of Photography:
Dominic Shota Schweingruber
Kurt Boesiger
Executive Creative Director:
Marcin Baba
Motion Designer:
Dario Pucci
More Direct Marketing Works
-
Shortlist Print & Outdoor Direct Marketing
Deeper Dip Sauce
TBWA\Switzerland AG / ZürichOMD/OMG / ZürichStories AG / Zürich
-
Shortlist Print & Outdoor Direct Marketing
Friendship bracelets
Rod | Team Farner / Zurich
-
Shortlist Print & Outdoor Direct Marketing
The Fax
Ogilvy AG / Zürich